I’m Alejandra (but everyone calls me Ale)

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I currently work at Sketch, helping shape and create our product marketing and play with words within the product. Before that, I was a freelance Content and Service Designer, collaborating with creative agencies and small businesses. Over the years, I’ve worked with companies like Designit, Banco Santander, Iberia, and ISOE in Berlin, as well as several smaller teams.

I’ve explored different industries and even ran my own store and blog back in the day (ah, the good old days 🥹). Every now and then, I write La Dichosa, a newsletter where I share my love for trying new things, cooking, and everything in between. Teaching has always been close to my heart—if life had taken a different turn, I’d probably be a teacher.

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If you want to know more you can drop me a line at alecubero13@gmail.com or find me on Linkedin and Instagram.